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Alert! – April 2006

Alert! – April 2006

iModWPAdmin

Apr 23, 2006

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Instant Message and Research: A Natural Fit

[excerpt] The real key to unlocking the power of the Internet as a research tool is to unleash the technology to enable researchers to pull more, hear more and ultimately learn more from respondents. And the platform that will be the catalyst for that transformation is instant messaging.

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iModerate’s research process and knowledgeable personnel assist us in gaining an in-depth understanding of the research topic at hand. We have been impressed with the quality of reporting and insights generated by the iModerate team.

Jessica Kettler, Manager of Online Research, John Deere