Learn how and when lean qualitative can be used deliver impactful insights more efficiently than ever before.
download research reportRight-Sized Research: Using Qualitative Approaches to Tackle Tactical Needs
iModerate
May 03, 2017
Our relationship with iModerate has enabled us to quickly and efficiently seek the voice of the consumer or customer, and incorporate it into our business decisions, allowing us to become smarter and faster to market. The team iModerate is, in essence, a virtual extension of the Abbott research team – from them, I know that when I pick up the phone and call, on the other end will be someone who understands my business, knows my target consumer, and will always deliver high quality results.
, Manager, Shopper Insights & Category Development, Abbott Nutrition